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Ditch the cables: Meet the first app that sends recipes to Fuji cameras

Ditch the cables: Meet the first app that sends recipes to Fuji cameras

Maxwell Gatz Oct 21, 2026 0
What if you could send Fujifilm film simulation recipes to your camera wirelessly? Maxwell Gatz, founder of The Forge, created Huginn, the first app to enable wireless transfer of custom recipes to Fujifilm cameras. Discover how his passion for photography inspired a tool designed to spend less time navigating menus and more time capturing the moment.
Look Up – Interview with Andy Barrow

Look Up – Interview with Andy Barrow

Andy Barrow Oct 9, 2026 0
In this interview, Andy Barrow talks about his approach to travel and street photography, where storytelling, light, colour, architecture and everyday details all play an important role. Inspired by photographers including Saul Leiter, Ernst Haas, Fan Ho and Greg Williams, Andy discusses his Fujifilm kit, Film Simulations and minimal editing, as well as the experiences in Marrakech, Naples and New York that have shaped the way he photographs places and people.
Living Mirror

Living Mirror

Michael Mesh Oct 7, 2026 0
In Living Mirror, Michael Mesh explores the evolving relationship between photography, memory, authenticity and the way we look at images. From old 35mm slides and family photographs to AI-generated images, selfies and photographs made in museums and on city streets, he considers what gives an image meaning beyond its appearance. At the heart of the essay is the idea of photography as a living mirror, one that changes because we change when we return to the photographs we once made.
Hands-on Review: Fujifilm X100VI

Hands-on Review: Fujifilm X100VI

Alessandro Miceli Sep 28, 2026 0
In this hands-on review, Alessandro Miceli explains how the Fujifilm X100VI changed his approach to photography. Frustrated by endless RAW files and hours of post-processing, he turned to the X100VI for its compact design, fixed 23mm f/2 lens, JPEG quality and Film Simulations. From travel and landscapes to portraits, evenings with friends and weekends with his girlfriend, Alessandro shares how the camera helped him focus less on editing and more on capturing and sharing the moments that matter.
Fuji X Passion Photography Magazine – September 2026

Fuji X Passion Photography Magazine – September 2026

fujixpassion Sep 23, 2026 0
Fuji X Passion Magazine #123 brings together 135 pages of inspiring stories about curiosity, observation and the art of seeing. From street photography and documentary work to personal projects, travel and visual experimentation, this edition features photographers who remind us that meaningful images often emerge when we slow down, pay attention and embrace the beauty of everyday life.
TTArtisan 23mm f/1.8 AF — The lens I keep on my camera

TTArtisan 23mm f/1.8 AF — The lens I keep on my camera

Paola Panebianco Sep 23, 2026 0
In this hands-on review, Paola Panebianco takes the TTArtisan 23mm f/1.8 AF to Calpe, Spain, photographing the colourful geometry of Ricardo Bofill’s Muralla Roja. With its compact size, 35mm-equivalent field of view, f/1.8 aperture and autofocus, the lens proves particularly well suited to travel, street and architecture photography. Paola also looks at its compromises, including softer corners at wider apertures, vignetting and the lack of weather sealing, and explains why it has become the lens she keeps on her Fujifilm camera.
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Fuji X Passion — Interviews

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Thoughts on the Fuji X-T2 for Video

Thoughts on the Fuji X-T2 for Video

SUBSCRIBE THE FUJI X PASSION VIRTUAL MAGAZINE FOR ONLY €20/YEAR!     I recently went on a trip to Canada and really got to put the Fujifilm X-T2 through it’s paces. I’ve played around with the video before but I feel like this trip was my first, real, intensive test…

A rainy day at Buckingham Palace with the Fujifilm X-Pro2, ThinkTank Photo and Cotton Carrier

A rainy day at Buckingham Palace with the Fujifilm X-Pro2, ThinkTank Photo and Cotton Carrier

Thursday May 18th 2017 was one of the proudest days of my career as a photographer. I had been hired by my old regiment, the Scots Guards, to provide the official photographs for the presentation of the new regimental colours by HM Queen Elizabeth II, at Buckingham Palace – so…

An Ode to the Fuji X100s

An Ode to the Fuji X100s

My most influential camera was surely the classic Leica M6 I bought mounted with a 35mm Voigtlander Color Skopar Lens (above), and kept loaded with Kodak Tri-X for nearly a year. Inspired by my reading of “Leica as a Teacher” I wanted to give myself some parameters and develop a…

One year with the Fuji X System

One year with the Fuji X System

It’s been little over a year since I made the switch from Nikon to Fuji, and on the eve of moving from the X-T1 to the X-T2 I thought it would be a good time to review what the system has been like long term used in a wide variety…

Wedding Photography with Fuji X-Pro2

Wedding Photography with Fuji X-Pro2

After over 20 years documenting wedding’s its quite natural to understand the process, although you would think that each wedding is the same, believe it or not; I still get butterflies the week before, its a good thing (I keep telling myself) because just as an actor gets nervous before…

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Premium/ What I’ve learned from competing in photography contests

Premium/ What I’ve learned from competing in photography contests

Competing in international photography contests, against people from all over the world, against the best, can teach you a lot. And you will learn many valuable lessons that you can use both in your photography and your life. And through this magnificent article, Stefan Panaitescu shares everything he has learned…

Fuji X-T family

Oblivion

Oblivion

As technology evolves, we seem to drift away from the physical world and emerge ourselves into small screens that are almost windows to this world where we do and be whatever we want. As we transcend into this digital era, the awareness of our surroundings sometimes has no importance to us at that very moment […]

From submarines to cameras – My journey through the Royal Navy

From submarines to cameras – My journey through the Royal Navy

Hello! I’m Joel, a mid-30s photographer serving in the Royal Navy. I was born in Leeds but haven’t lived there…

6 Simple ways to take more meaningful everyday photos

6 Simple ways to take more meaningful everyday photos

If there is one thing that being a parent has thought me, it is that life goes by very fast.…

Fujifilm makes Photography fun again

Fujifilm makes Photography fun again

Innovation and creativity are my greatest qualities. As a “creative” head in very different industries (creation, development and marketing of…

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Visual Stories

Slow Salento

Slow Salento

Let’s try to explain Salento, and to try, we need to take into consideration its nature as a peninsula – tending towards a cultural island – of a territory that not only reaches the extreme south-eastern extension of Italy. A people proud of itself but which in its once peasant…

Memories of Thailand

Memories of Thailand

Like many people I suppose, I had in my head a list of a few countries in which I wanted to travel. And Thailand was certainly not one of them. I don’t know if it is because of our life close to nature and the mountains, but when I thought…

The show must go on

The show must go on

The show must go onInside my heart is breakingMy make-up may be flakingBut my smile still stays on. In this phrase from Queen’s song, there is all the soul of the Circus and also of our lives in Covid-19 times. A few days before lockdown, I was lucky enough to…

Fujifilm X100V and X-E4 photo adventure in Nebraska

Fujifilm X100V and X-E4 photo adventure in Nebraska

The Fujifilm X100V just may be my favorite camera of all time. It’s small, compact and can go almost everywhere with me. The X-E4 is almost as small, but can use different lenses. I think there’s room for both, so I took them along with me for a photo adventure…

The beautiful symbiosis between a photographer and a photographer/model

The beautiful symbiosis between a photographer and a photographer/model

When we first published the work of Mariana Cheoo in the October 2020 edition, we were impressed by the delicacy of her portraits, the intimate approach and the extraordinary use of the available light. When we realized that Mariana feels just as comfortable behind a camera as in front of…

What focal length are you?

What focal length are you?

I remember vividly the day my photography tutor gave me a Pentax Spotmatic to take some photographs for a project. It was like being given new eyes, after box brownie, Instamatic and Salina Paulette, it was a revelation that I could actually see what I was photographing in real time…

Durga Puja – A celebration of Goddess Durga

Durga Puja – A celebration of Goddess Durga

As Durga Puja approaches, Ashok Viswanathan turns his lens towards a quieter, lesser-seen side of the celebration. Beyond the vibrant streets of Kolkata, he documents the careful craftsmanship of artisans in Chennai, revealing a story of devotion, tradition, and community shaped through patient hands and shared human connection.

From Berlin with Chris Buss, a very talented portrait photographer

From Berlin with Chris Buss, a very talented portrait photographer

Chris, could you please give us a brief introduction about yourself? Hello, I am Chris, 31 years old and live in Berlin. Photography is practiced as a balancing to my working habit. I specialized in portrait pics. Are you self-taught or have you studied photography? I am self-taught, being an…

Tribute to Velvia – Interview with Daniel Acevedo

Tribute to Velvia – Interview with Daniel Acevedo

When I started working as a professional back in 1997, my greatest joy and peace of mind was knowing that Velvia film for slides/transparencies existed. It had been on the market for a short time, but just in time to be able to enjoy its results. At that time and…

Drinking from different fountains

Drinking from different fountains

Daniel is the true multi-tasking photographer who is specialised in portraiture as well as wedding photography. He is passionate about any project that he can build from scratch. He’s methodical and likes to prepare each project or shoot in detail, and all of us can feel this through Daniel’s images.…